Former NBA MVP Russell Westbrook and his Why Not? Foundation has launched an initiative to expand mental wellness education and restorative programs in Los Angeles and Altadena during the final week of Mental Health Awareness Month.
The foundation is partnering with local women-led grassroots organizations to deliver targeted wellness activities for women, youth, and families.
This initiative reflects a broader shift among athlete-led foundations from traditional charity to sustainable, community-integrated social enterprises. By applying specialized corporate strategies in underserved areas, it seeks to establish lasting support systems instead of temporary solutions.
Read more (via blackenterprise.com)
